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Google AdWords

WebFuel specializes in Google AdWords consulting, strategy development, management and reporting for large organizations.
We have been a Trusted Google Partner since January 2011.

What We Do Best

WebFuel is a Google Partner Specialist

Our areas of expertise are in Search, Display, Mobile and Video advertising. We serve all industries (in both English and French). And… we have a clean track record with Google! But don’t just take our word for it. You can verify our status via our Google AdWords Certified Partner profile page.

How WebFuel Gets Results

WebFuel uses strategic and ethical PPC tactics based on best practices, the latest search trends and Google’s (stringent) guidelines (so you stay out of trouble!).

Our advanced AdWords services include specialization in:

    • Strategy Development
    • Keyword Research & Selection
    • Landing Page Development
    • Conversion Optimization
    • Analysis & Reporting

Google AdWords National Campaign
Commissionaires hired WebFuel for Google AdWords Consulting, Strategy Development & Campaign Management for our Not-For-Profit. Working with Helen at WebFuel has been a great partnership experience from the start. Helen’s AdWords knowledge, expertise in the Canadian market and her attention to detail has lead to a successful National AdWords Campaign.

Donna D'Arcy

Marketing and Communications Professional, Commissionaires Canada

So What Is Our Approach?

WebFuel positions our clients strategically and uniquely on Google’s advertising network. We focus on improving our clients’ rankings, clicks and conversions, and on delivering visible & measurable results. Rather than being novice AdWords marketers, we are strategic ones. We find the right positioning for our clients based on their unique marketing goals and KPIs. And…equally important, we don’t work with your keyword competitors. WebFuel signs a non-compete clause with all our clients. Rest assured, we will not play one customer against another by managing multiple campaigns in the same vertical. That would be unethical. And ethics are a cornerstone of our agency!

Having issues with your AdWords campaigns?  We can help! Here’s how:

Google AdWords Audit

Are you not getting the paid search results from your Google Ads that you were planning on? WebFuel will provide you with an unbiased, expert opinion. We call it like it is!  Our audit report identifies the issues that are hurting your campaign’s success along with optimization recommendations that you can use to improve your self-managed campaign. We write in an easy to understand and simple to implement format.

Google AdWords Optimization

Do you require a one-time tune-up for your under-performing AdWords campaign(s)? Keeping up with all the new changes rolled out by the search giant can be difficult, if not daunting. WebFuel can get you back on your feet, fast and with results! Now you can manage in-house again.

Google AdWords Campaign(s)

Do you think Google Advertising is right for your organization, but don’t have the in-house expertise? AdWords can be tougher than you think. It’s often not as simple as they (Google) may lead you to believe. WebFuel can provide everything you need prior to launch, including keyword research, competitor analysis and strategy development.

Google AdWords Management

Is it time to outsource your AdWords campaign(s)? WebFuel provides on-going campaign monitoring, optimization and custom reporting. Yes – we believe that we should be accountable for the work that we do. These reports are pulled directly from Google’s interface (so you know we aren’t making things up!).

French Language AdWords

Oui, nous pouvons gérer une campagne Google AdWords pour des sites Web canadiens français.

In the digital world, having the right online strategy for your business is your competitive edge. Doing the same thing as everyone else is no longer adequate. Especially on Google as ad competition is extremely high in many verticals.

If you are overwhelmed, don’t have enough time to focus on your AdWords advertising campaigns, or simply are not pleased with their performance, consider WebFuel. We do this stuff everyday, and will treat your campaign as if it was our own!

You’ll be elated to know that we adhere to Google’s Third-Party AdWords Policy. Would you expect anything less? In case you want to know more, you can also check out their FAQs web page.

Brands that trust us with their AdWords data

WebFuel Client: Nokia

WebFuel is a Google Certified Agency. We have been immersed in AdWords since the early days of Google advertising. Founded in 2004, we were one of the first agencies in Canada to earn AdWords Partner Status, and the first agency in Ottawa to achieve these credentials. We have many years of Agency experience, so you can be sure that you will be dealing with pros! Don’t take our word for it, see what others have to say.

Are you outperforming your competition on AdWords? You should be.

At WebFuel, we love data, and explaining it in plain English. We are easy to talk to.

Got questions? Not sure how to get started? We can help!

Get Rankings. Get Clicks. Get Conversions.

Who we are

WebFuel is an experienced, ethical and knowledgeable full-service Search Results Agency committed to helping International and Canadian clients be successful on the web.

Our Credentials

WebFuel is a trusted Google Partner. Google AdWords Certified. Google Analytics Qualified.