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At WebFuel, we believe you should know the people behind the business. After all people do business with people. It’s all about relationships.

Helen’s background is in education – which is at the heart of WebFuel. We help clients understand what we do on their behalf – and why we do it. Les’s background is in technology. He brings this passion to the table to help empower the agency and our clients on the web.

This unique combination is what drives everything we do at WebFuel.

Helen Faber, Partner

Helen is our Director of Search. She loves to learn new things and stay on top of search – especially all the Search Engine algorithm changes. Helen takes great joy in figuring out complex search issues (Yes they do get complex!). We call her our “Search Detective”. Her area of expertise is enterprise SEO & PPC – and she has lots of Google credentials.

View Helen Faber's LinkedIn profileLearn more

Les Faber, Partner

Les is our VP Digital Channel Measurement & Analytics. He loves to explore new technologies, play with code – and build things on the web. His specialization is the determination, implementation & optimization of digital analytics measurement programs. He has what some would call a “fanatical need” to measure everything.

View Les Faber's LinkedIn profileLearn more

Both partners are early adopters of the Internet (mid-90s). That is likely no surprise!


Get Rankings. Get Clicks. Get Conversions.

Who we are

WebFuel is an experienced, ethical and knowledgeable full-service Search Results Agency committed to helping International and Canadian clients be successful on the web.

Our Credentials

WebFuel is a trusted Google Partner. Google AdWords Certified. Google Analytics Qualified.