Ten years ago, I founded WebFuel after having a lengthy discussion with my future business partner about my belief that Search mattered, and would continue to grow. At that time, there were many websites built in Canada without any consideration for Search Engines. After several years of working in the Internet industry, I launched WebFuel on September 15, 2004. We offered Website Design & Search Engine Optimization. WebFuel was one of the first agencies in Canada to offer SEO. In fact, we were the first one in Ottawa to offer such a service (we like being first).
Our initial years were spent working with small business owners helping them get found in local searches for their products and/or services. As things progressed, the business grew and I brought in staff to help with the volume of new business and more sophisticated clients. Les came on as a full partner in 2011. That same year, we rebranded and became a SEO Agency.
I am proud to say that we have always and will continue to utilize only the most ethical SEO techniques (aka White Hat) in support of our clients’ online efforts. I’d also like to add that over the past decade, none of our clients have ever been penalized by the Search Engines.
Another major Milestone for WebFuel was becoming a trusted Google Partner in 2013. We earned Google AdWords Certified Partner status back 2011 (again – the first local agency.) That same year, we rebranded and became a Search Results Agency.
Since 2004, our client base has grown significantly – including players from every vertical.
We now have 3 principal lines of business:
1) Search Engine Optimization (SEO)
2) Pay-Per-Click Advertising (PPC)
3) Google Analytics (GA)
Each service works together to help our clientele achieve online success.
The past ten years have been quite a ride. This is a fast paced industry with changes appearing at every turn. I cannot begin to list what has happened since 2004. Save it to say that it’s a never ending task to keep abreast of the constantly changing landscape.
Being ten in our industry is like being a hundred years old anywhere else!
What started out as “a little SEO Agency that could” has now become a “Search Results Agency that can” — where we look at every facet of online search in order to help our clients achieve ultimate success in an extremely competitive landscape. We are best known for our unbiased audits (the work of real search detectives).
WebFuel would like to thank all our loyal clients, including industry related agencies, that continue to see the value in working with us and help share our mission with others by referring to us as “the people to work with if you want get results from Search”.
Cheers and here’s to 10 more successful years!